LITTLE TRAIN
CREATIVE

join the journey. share the story.

WHO WE ARE

We are a creative agency with divisions in pr and marketing, productions and publishing.

Little Train has over 20-years experience in publicity, marketing, events, activations, filming and talent management services.

We specialise in the arts & entertainment, film & television, technology, environment, fashion, beauty, lifestyle, sporting, health & fitness, food & beverage, hospitality & leisure and publishing sectors. We can run your publicity campaign, create your marketing materials or strategy, run your event from start to finish, manage your social media, create your video content and more! Call 03 9596 4600 for a chat or email us!

WHY CHOOSE US

We bring 20 years of experience to the table in publicity, marketing, events, activations,
filming and talent management services. We are film makers, story tellers, dream weavers
and believers.

COFFEE CUPS

1111

PROJECTS

99

TOURS

11

CLIENTS

163

WHAT WE DO

Our work can get you in the media. We are gate keepers and bridge builders. Our experienced team can run your publicity campaign with a media release sent to a targeted database, create a media stunt or engage with celebrities, influencers and bloggers. We have a proven track record in getting our clients on the radio, television and in newspapers, magazines and digital platforms.

We create marketing strategies and plans. We build advertising campaigns. We have won awards for marketing techniques we pioneered that are now every day practice and the arts and entertainment industry. Whether you need copywriting, a strategy, advertising or guidance on your existing marketing we can help. In addition, we can freshen up your existing marketing materials or create an entirely new brand.

We are 360 events experts. That means we can design your event from the creative concept through to execution. Our events experience includes brand activations, publicity stunts, small intimate cocktail parties, large scale fundraisers, general public events, product launches and more. Our experience spans creative through to logistics.

As passionate film makers we have created content for a multitude of clients. This has included corporate, explainer, crowdfunding, promo, sizzle reel and advertising videos. We also have experience in producing and directing short films and have written numerous screenplays for short and feature films.

Don’t have social media? We can recommend and build your profiles for you across platforms including Facebook, Instagram, Snapchat, Twitter, YouTube and LinkedIn. We can craft your digital campaign including all associated social media advertising. We can schedule your content too so your story is always being told.

We have worked with influencers, we have access to influencers and we know the kinds of influencers you should be working with. We understand it’s all about the right influencer that is the perfect fit for your brand. Building, nurturing and keeping strong relationships are key and we have the capacity to share those relationships with you.

We are quill masters, web weavers and brand builders. We love writing. We can spin words into magic. And, we can do this for you. Our team can craft a message that will help you stand out from the crowd, we bring to the table 30 years of copywriting experience in writing marketing materials, social media content, books, ghost writing, screenplays and more. Our team includes published Author and Churchill Fellow Bronny Lane who pioneered email copywriting techniques in the late 90s that are now common practice.

When the press come knocking and you don’t know what to do, we are here to hold your hand. Our crisis management pr has spanned bullying, noise pollution, police and ambulance emergencies, grief and loss, emergency response and more. We will manage your crisis from a statement to media, to interviews to exclusives and more. We understand you don’t know what to do. That’s why we do.

We bring all our creative energies into one place to make your sponsorship the best it can be. This includes ambassadors, activations, installations, personalities and creative solutions. We have worked with international brands and created campaigns that left a digital footprint that spanned the globe. We have negotiated contracts, naming rights and partnered our clients with events, brands and personalities to ensure their own voice was heard.

Really want the latest ‘it girl’ for your campaign but no idea where to start? Wish you could reach out to that celebrity you’ve been dreaming will champion your event or brand? Not sure who you should have front and centre? This is where we can help. Don’t worry, we have access to and a strong knowledge of talent. We know demographics, target markets, who is hot and who is not and we know how to get to the people behind closed doors. We make contact, negotiate and manage those relationships to create great partnerships for you.

Sit down and tell us what you think, what you feel, how you see the world and want it to see you. Now sit back and relax because it’s up to us to bring that vision to life in the form of creative. We think outside the box, we get crazy, we think the dream then achieve it for you. It’s a look and feel, a message, a thought that becomes tangible. It’s a taste, a style. It’s you!

We create marketing, social media, publicity / pr and brand activation strategies. We do this through an iterative collaborate process with final approval from the client. Once approved we can then roll that strategy out or hand it back to the client to manage themselves.

CREATIVESTUDIO

WEB DESIGN

Our skilled web developer can build your website complete with a back end CMS so that we just hand the website back to you to manage. If you just wanted your website upgraded – we can do that too.

GRAPHIC DESIGN

Need the perfect logo? Have an idea of a brand but no skill to bring it to life? Our graphic design and creative team will work with you to bring your idea’s to the page in beautiful graphic designed work.

LOGO DEVELOPMENT

Sometimes you need a logo. You have an idea, but now idea how to bring that to life. Little Train can take your idea’s and bring it to life in a beautiful logo reflective of your vision. If you need your logo updated – we can do that too.

BRANDING

A good brand is your stamp of approval, just as we want our clients and prospective clients to resonate with our brand, we understand you want th same. We can create your brand, give it a refresh or come up with something completely new for you.

BRONNY LANE - FOUNDER & DIRECTOR

Bronny Lane is an award winning arts professional and the founder and director of Little Train Creative. Bronny brings three decades of experience in the arts and entertainment industry to Little Train.

A published writer and children’s book author from Melbourne, Australia, Bronny’s books are sold worldwide. Beginning her career in the arts and entertainment industry her work was recognised with an Arts Victoria Leadership Award and a Churchill Fellowship. Bronny is a classically trained concert pianist and musicologist.

She is a graduate of Melbourne University (B.Mus) and also studied at the Victorian College of the Arts and the University of California, Los Angeles (USA) where she made the ‘Deans Honors List’. She directed and produced the Australian National Academy of Music short documentary and produced the short film “Pop” which had its worldwide premiere at Dances With Film in Los Angeles (2016). Following this she wrote, produced and directed the short films “Meow Bow Wow”, “Bad Dad”, “Learn to Ride” and “I Wanna Be Famous” which is currently in post production. She is currently attached to a number of short film and feature film projects.

Bronny is a well respected media, film, event and pr and marketing expert and has worked in Australia, Asia, the UK and USA delivering projects for her clients.

OUR TEAM

ShereenKiddle

Shereen Kiddle

Senior Publicist

SimonReich_SeniorGraphicDesigner 1

Simon Reich

Senior Graphic Designer

Elise Hamilton

Publicity & Marketing Coordinator

WHATPEOPLESAY

See what our clients have to say about us

As one of Australia’s largest independent live comedy producers, we were looking for publicist who could manage our 2020 comedy festivals slate. Bronwyn is a great personality, exactly the kind of positive attitide you want next to you in the trenches of a campaign, full of enthusiam and very professional. On a administrative level, her systems and processes are well organised, clear and the best we’ve worked with in over 15 years of touring. She is a big picture creative, who is equally deft at responding to and to pitching shows. She always put the client first, and developed bespoke campaigns for all our artists, whether they were emerging comedians, or household names. I would not hesitate recommending her. In fact, stop reading this and hire her now. You’d be lucky to have her on your team.

Thank you Bronny and Little Train PR & Marketing for all your work on the past few projects. Super grateful for all your hard work and the opportunities you have given us. It’s been a pleasure working with your team. You’re awesome and I look forward to future ventures and to see what else we can cook up in the future.

Working with Bronny to achieve our dreams of opening Dreamcity in 2019 has taught me so much about what PR actually is. She has held our hand through the entire process, helped us create the Dreamcity story and shown loyalty and integrity along the way. Selecting Little Train as our PR Agency has proven to be the right choice over and over again. As a result we have retained Little Train as our ongoing agency and look forward to opening the park in 2019 together and achieving even more success as a team.

 

As a newly launched real estate agency it has been important for us to engage a PR Agency that shares our vision. Little Train has been a valuable asset to the team in managing our marketing and pr activity; rolling out campaigns, responding to our pr and marketing needs, creating key relationships and supplying ongoing consultation. We value Bronny and her guidance when it comes to PR and marketing for the agency. Little Train is an asset to our growing business.

As a not for profit it is important to find a company that shares your passion for the cause. Little Train go above and beyond to ensure the integrity of the Foundation is preserved with quality media leads for optimum impact. Bronny and her team have become part of our family.